Tru Tru Wara is Bronze & Beverage Sponsor for 2023 Rosso Cup & LaeFest

Paradise Foods Limited has given K10,000 cash sponsorship towards this year’s Rosso Cup & LaeFest and is also the Official Water Sponsor through their home brand TruTru Wara to the event in Lae, Morobe Province.

Chairman of the Rosso Cup & LaeFest 2023, John Byrne and his committee are delighted with the support of Paradise Foods as a Bronze Sponsor and inaugural Water Sponsors with their home brand TruTru Wara, making this a true Community event. Paradise Foods is also supporting the kids race by providing some fun time enjoying their favourite T-Shake and Laga Stiks. This continuous support reflects Paradise Foods ongoing commitment in communities, sports and family events, which make our City great. Thank you, Paradise Foods, for your commitment and support” said Mr Byrne.

Paradise Foods Sponsorship and Promotions Manager, Nicola Ani said that Paradise Foods Limited was pleased to be associated with the Rosso Cup & Lae Festival Committee in hosting this event for the community. Ms. Ani further added that this strengthens the work of the company in communities through such activities as a 100% PNG owned company reaching new heights.

“This year marks the second year of our support towards the event. The company is known for our many familiar brands that vary from Biscuits, Snacks, Ice Cream, Water and Chocolates and it is only fitting to have Paradise Foods sponsorship with our household water brand TruTru Wara” said Ms Ani.

Paradise Foods will also be sponsoring the 6–10-Year-old bike events through its Smart Start and Gala brands with children participating in branded t-shirts respectively in all the events. The participation and sponsorship of the event reassures the people of Morobe Province that through the company’s involvement in events such as the Rosso Cup and Lae Fest, Paradise Foods Limited continuous to look for opportunities and ways to give back to communities throughout the country.