![](https://paradisefoods.com.pg/wp-content/uploads/2024/08/MARKET-RESEARCH-INSIGHTS-MANAGER-POM.png)
At Paradise Foods we believe we have what it takes to do amazing things! We currently have a pivotal role in our business for a highly motivated and innovative Market Research & Insights Manager to join our Marketing team in Port Moresby.
The Role:
The Market Research & Insights Manager reports to the Group Marketing Manager and is responsible for providing data-driven insights to support the organisations growth and success. This role plays a critical part in helping the organisation make informed decisions, developing and executing strategic plans and achieve its long-term objectives.
Key Responsibilities include:
Demand Planning:
- Lead the rolling 18-month Demand Planning company Sales forecast, in conjunction with Sales Dept. for improved accuracy.
- Utilise the company’s ERP Syspro forecasting module to measure & achieve agreed forecast accuracy standards.
Market Research:
- Conduct market research to assess consumer & customer needs, preferences, and trends.
- Monitor industry trends and competitors to identify opportunities for growth and innovation.
- Provide regular reports on market conditions and competitive landscape from Listening Posts.
Data Analysis and Insights:
- Collect, analyse, and interpret data from various sources to provide actionable insights.
- Identify trends, patterns, and opportunities through TMIS data analysis to inform decision-making.
- Develop key performance indicators (KPIs) and dashboards to monitor progress towards strategic goals.
Financial Analysis:
- Work closely with various departments and teams as required within the organization to ensure alignment with the Sales & Marketing plan.
- Undertake analytical assignments as tasked & communicate insights and recommendations to stakeholders, including senior management.
Risk Assessment:
- Identify potential risks and challenges that may affect the organization’s strategic initiatives.
- Develop risk mitigation strategies and contingency plans.
The Successful You:
The Market Research and Insights Manager role plays a crucial guide in the organization’s long-term success and ensuring that strategic initiatives are data-driven and well-executed. This role requires a combination of strategic thinking, analytical skills, and effective communication. To be considered for this role, you must have:
- Have a bachelor’s degree in business, economics, finance or related. A master’s degree is preferred.
- Proven experience in market research, data analysis and strategic planning.
- Strong analytical and problem-solving skills.
- Excellent communication and presentation skills.
- Proficiency in data analysis tools and software.
- Strong project management skills.
- Ability to work effectively in a team and cross-functional environment.
- Knowledgeable in industry trends and best practices.
Compensation:
- Competitive salary based on experience.
- Benefits including health insurance and career progression opportunities, etc.
Applications should be forwarded to:
The Human Resources Manager
Paradise Foods Limited, P.O. Box 1624, Boroko, NCD
Email: recruitment@paradisefoods.com.pg
Applications close: Friday, 13th September 2024